Initiative Staff
Eric Hobson, President/Founder
Eric is a businessman, avid fisherman and philanthropist. Eric has been a Director of numerous public, private and charitable organizations. He spends considerable time on the B.C. Coast and his love of fishing has taken him to many different areas of B.C., where he has seen the effects on wild salmon populations first-hand. It is these experiences that inspired Eric to create and lead the Save Our Salmon Initiative.
Jackie Hildering, Director of Communications
Jackie works to enhance Save Our Salmon's public outreach and media communications as well as striving to enhance funding. She is a biologist, marine educator and avid scuba diver who lives on Northern Vancouver Island, one of the areas most severely impacted by open net-cage salmon farming. She has an international background, having administered school, taught biology and written curriculum in international schools in the Netherlands for 14 years. She is the 2010 winner of the Vancouver Aquarium's Murray Newman Award for Excellence in Aquatic Conservation and was also recognized by Fisheries and Oceans Canada’s Director of Oceans, Habitat and Enhancement for “contribution to the preservation and enhancement of the salmonid resource . . . helping ensure a better future for all Canadians” (June, 2010).
Malcolm Lund, Treasurer
Malcolm is Treasurer of the SOS Initiative. Since 1998, Malcolm has acted as a private investment consultant and portfolio manager. With his wife, Trish, Malcolm has travelled extensively to experience the world’s natural and wildlife treasures, and is keenly aware of the many conservation issues threatening our natural heritage.